Personal assistants (PAs) play a crucial role for ultra-high-net-worth (UHNW) individuals and family offices. These dedicated professionals offer customised support, simplifying the complexities of affluent lives and ensuring smooth operations for wealthy families.
PAs serve as trusted confidants and efficient managers, taking on various tasks. Their responsibilities range from scheduling and travel coordination to running personal errands and managing properties. Handling these tasks alleviates burdens and optimises their clients’ time.
The number of PAs required can vary significantly depending on the complexity of an individual’s lifestyle and household size. In larger organisations, PAs may report to an Executive Personal Assistant, Estate Manager, or Chief of Staff, creating a hierarchical structure that ensures seamless coordination and efficient service delivery.